UX design agency

Explorers by nature

The Heroic philosophy

We are all senior, empowered practitioners, with decades of experience under our belts.


We believe in forming hypotheses worth testing, not in selling you shiny interfaces that don’t work.


We find joy in discovery, and the process of validating assumptions: we learn new things at every step.


We love nothing more than the exchange of knowledge with like-minded, driven individuals.

On your doorstep

We’re an Auckland UX design agency, based just a stone’s throw from where you are. And if that’s too far away, then we can either travel to you or connect online; whichever suits you best.

HEROIC also draws on an international pool of highly experienced practitioners, hailing from every corner of the globe, to ensure you have access to the finest experience designers out there.

Got your back

The experiences your users have on your digital platforms should be logical and unique. Our seasoned professionals work to design and validate user-centred experiences that perform.

We are the ultimate side-kick to businesses who are serious about optimising their user’s experience across all of their digital touchpoints.

Out of this world

Let us help you plan and execute on your next mission-critical digital project. We are ready to spring into action whenever you are: simply get in touch today to get started on making the absolute best of your digital experiences.

Get started today

Choose Heroic and get started on the road to digital enlightenment.